RE-EVOLUTION

20/10/2017

RE-evolution, it is the perfect way to define the new Aldo Coppola’s design.  It can be seen at the 8th floor of La Rinascente, the iconic department store located in Piazza del Duomo, Milan.  The creative ideas of Aldo Coppola Jr., combined with a meticulous research of materials, have been made and implemented by Anton Kobrinetz Architect and Gamma & Bross.

It is a true innovation of spaces, made contemporary by the fusion of technology and eco-design. A mix of organic materials, fabrics and Catellani & Smith mirrors, designed with natural silver and located right in front of  the Duomo’s spires.  Passion, fashion and design are immediately perceived at the entrance of the white marble stairs, enriched by the suggestive Aldo Coppola’s images displayed on Limonta Wall.

This exterior passage is a poem of light: heart-shaped mirrors, surrounded by Edra‘s red roses chairs and the new Love Waves reception made with natural teak and eco-technological inserts inspired by the BEAUTY SPA area design, where two luxury suites cocoon the customer in the ecstasy of silence, wood and breathtaking view.

A braid of fabrics, sorrounded by Albed‘s glasses, introduce to the first Aldo Coppola’s area dedicated to men. A unique and completely innovative space, both in terms of service and modern design: from Momo Design Aldo Coppola-Gamma & Bross armchairs, to the Dressing beauty washer, a new and exclusive Bio-technologic system dedicated to men. 

The treatment/washing area is a teak wave that cuddles the customer by transmitting the warm and the positive energy of wood and natural silver lights of the fabulous Black Rose Washer seats, conceived to offer a dedicated massage while providing custom audio playlist for  a better relax experience.

The products of Aldo Coppola, L’Oreal Professionnel, Shu Uemura, Redken and Kerastase line up perfectly with the beauty brands Shani, Valmont, Nebu Milano, Fedua and Anna Paghera. Not only beauty, but high technology: every station is equipped with Dyson Supersonic, the excellence of hair drying.

Entering the 8^th floor of La Rinascente is a journey of beauty, design, exclusive high standard services and positive energy.  The DressLove Workstations, as well as the LoveDress and RestDressBeauty seats, are all “dressed” furnitures. The idea of Dressing Beauty Design is to “dress and undress” the furnishings, by choosing from the Dressing Beauty Design textures folder. Beauty, innovation, technology with the attention of recycling.

The LED lighting design has been conceived to waste less energy, as well as all the materials are designed to have the least impact on the environment. The philosophy that distinguishes us is creating new projects that help to stay well, inside and out.